I asked via Instagram today what people thought the number 481 might represent... ... the answer is ... 481 % we are now paying an eye watering 481% MORE for our matcha green tea. Since March we have just been absorbing the additional cost, but when our tea reserves ran out and we had to place a new order, we realized there was no realistic way of continuing like this. The price we now pay for our matcha has increased by 481% compared to last year. To put that into perspectiv